How Filters Speak to the Differences Between Snapchat and Instagram

How Filters Speak to the Differences Between Snapchat and Instagram

When we compare different social media channels, we will often compare them on the basis of their content and their functionality. We think of Instagram as the ‘photo’ social network for instance, Pinterest is the ‘mood board’ social network and Facebook is something...
How to Build a Following on Snapchat

How to Build a Following on Snapchat

Snapchat remains one of the most important social media platforms to promote your brand on. This is something that many marketers and businesses don’t realize however and often it is overlooked as a channel. There are several reasons for that but one of the biggest...
How to Create Better Videos on Snapchat

How to Create Better Videos on Snapchat

Snapchat allows you to use both photos and videos to send to your friends, family or list of followers. While both have their advantages, you could arguably make the case that video has more potential for business and that it will be better for creating something...
How to Take Amazing Photos for Snapchat

How to Take Amazing Photos for Snapchat

Snapchat is not an artistic medium. This is about having fun conversations with friends and it’s about having a way to engage more with fans and get them to enjoy communicating with you in a much more engaging and personal manner. But that’s not to say that...
How to Use Snapchat’s New Features

How to Use Snapchat’s New Features

Snapchat in principle is a very simple tool to use and one that most people can pick up and have a go with without needing too much technological know-how. However, the big update that recently rolled out has introduced a whole slew of new features and while this is...